Information on the thesis

In the dissertation for the first time in history of the Ukrainian journalism
peculiarities of publishing periodicals of the concern «Ukrayinska Presa» [«The
Ukrainian Press»], whose activities were initiated and organized in the interwar
Galicia  by  the  publisher  and  editor  I. Tyktor,  have  been  comprehensively
examined. A retrospective of foundation and development of the periodicals,
conditions of their appearance, objectives, structure, architectonics, content have
been studied and a circle of editors, journalists, authors of these periodicals has
been established. An experience of publishing main press publication of the concern — the
newspaper  «Novyi  Chas»  [«New Time»],  its  multifaceted  information  and
publicistic  content,  main  problems  and  topics  have  been  studied,  analyzed
and made relevant. The changes which took place in the editorial policy after
transformation of the newspaper’s appearance to a daily have been ascertained,
a complex of measures undertaken by the editorship for improving formal and
content structures of the periodical has been analyzed, editorial instruments aimed
at attraction of a readership, usage of advertising texts for securing financial
stability and independence of «Novyi Chas» from socio-political or any other
structures have been characterized. A contribution of this and other periodicals
of  the  publishing  concern  in  educating  nationally  conscious  readership  and
development of West Ukrainian journalism in general has been evaluated.
Key words: publishing concern «Ukrayinska presa», Ivan Tyktor, history of
journalism, periodicals, content models, journalists, editors, nationally conscious
readership.