Information on the thesis

In  this  dissertation  investigated  the  nature,  objectives  and  significance  of  the
investment activity of insurance organizations, the article considers the essence, structure
and methods of assessment of financial capacity of insurers, identified the main elements of
the legal and institutional environment of investment activity of insurance companies of
Ukraine.
Based on content analysis of definitions of „potential insurance company”, „investment
activities”, „financial resources of the insurer” and „investment” given the conceptualization
of the term „financial potential of the investment activities of insurers” and presents the
author’s interpretation. Тhe factors of influence on forming of investment potential of the
insurance company. Defined direct and indirect participants in the investment infrastructure
of the insurance market.  Іdentified high, medium and low levels of financial potential of
insurance companies
Marked features of formation of financial potential of investment activity of insurance
companies,  assess  the  financial  potential  of  investment  activity  of  insurers  in  Ukraine,
analyzed the dynamics and presents forecasts of development of the investment policy of
insurance companies.
A  model  for  assessing  the  financial  potential  of  investment  activity  of  insurance
companies  by  calculating  the  integral  index  based  on  the  coefficients  that  best  fit  the
resource support that allowed the rating of insurers of Ukraine and to characterize their
investment activities.
Confirmed the existence of a relationship between the main indicators of capitalization
of  the  insurance  market  and  the  volume  of  insurance  reserves  as  the  main  source  of
investment activity of insurers, developed an adequate econometric model that suits the
conditions of stability.
The structure of assets of insurance companies of Ukraine and identify priority areas
for  investment.  With  the  help  of  mathematical  methods  of  forecasting  the  volume  of
insurance reserves in the first quarter of 2017.
Describes  the  stages  of  the  process  of  making  investment  decisions  by  insurance
companies,  the  analysis  of  foreign  experience  in  the  use  of  financial  resources  for
investment  activity  of  insurance  companies  in  Ukraine,  the  necessity  of  optimizing  the
sources of forming the financial potential of investment activity of insurance organizations.
Аugmented  principles  of  investment  decision-making,  including  the  principle  of
objectivity,  prediction,  rationality  and  effectiveness.  Indexes  of  capitalization  of  the
insurance market of Ukraine and the tendencies of development of Ukrainian insurance
companies on the investment market.
Key words: financial potential of investment activity, insurance reserves, investment
activity, investment decisions, insurance company, institutionally-legal environment.